Monday, 25 November 2013

Reflective Report - Enterprise Week 1000 Words


PDP: Professional Development Placement
Reflective Report

The 18th – 22nd was Enterprise week, during this week I have attended 3, hour long sessions ran by Jonathon Emery, Rachael Kerr and Sean O’Brian, these sessions looked at how to set up a business is Photography and Video Production, Looking at Journalism and Creative writing and the third session was an inside look at working within the industry, in particular the BBC and Zodiac Media.

All these sessions taught me something valuable which I can relate back to my previous placement and the knowledge that they have given me. Throughout this reflective report I will reference previous blog posts written throughout the Enterprise week which can be found at: http://jaredcostalevel5.blogspot.co.uk/.

Session 1 was ran by Jonathon Emery, who provided us with some first-hand experience when it came to setting up his Photography and Video Production; Vector Photography. Emery discussed with us the idea of getting your name out there, Emery told us that a lot of his business (around 80%) had come from networking, through friends of friends and previous contacts. He told us that to always keep in touch with previous contractors in the hope of them passing your name on or if you did a good job hopefully hire you for more work. This is something that I think is a particularly important lesson, particularly in my experience from my previous placement, I have remained in contact with someone I worked closely with from West Hull Community Radio, Dave Fewster. Dave Fewster, is someone who has worked with numerous figures including renowned BBC 1 DJ Noel Edmonds, whilst I was on placement I met numerous people Dave had worked with who he then put me in touch with, swapping details etc. to keep in touch after the placement. I feel that this is a way Jonathon Emery was so fortunate in setting up his business because of contacts he had made through social networking and friends of friends.

Another important lesson learnt during session 1 was to be forward, before Emery was self-employed he would put himself forward for any jobs or extra training within his area of work, this meant that it broadened his abilities, which made him more flexible and more desirable when it came to other careers because of the knowledge he had gained from learning to use all the various software and equipment. I find this to be very relevant to me because on my placement(s) I always try to put myself forward for every task, particularly when working at WHCR so that I could get the most out of the placement and learn about all the different elements of working within radio.

Session 2 was ran by Rachael Kerr, Kerr talked to us about creative writing as well as expressing the same lesson taught to us by Emery, to learn your trade. Kerr is currently working as freelance journalist working for companies such as Welcome Words and Story Harvesters, before these Kerr had worked at a number of different jobs, developing skills in various fields just as Emery talked about, I feel that I can relate this to myself because of all my experiences in previous areas of work, even though my only previous experience of working within the industry was at the radio station WHCR I feel that skills I have developed through other areas of work are equally as vital and can only prove beneficial when applying to other jobs. Because I have worked in roles which deal primarily with customer satisfaction (Plate Waiter and Bar Staff) It was vital to remain hospitable and enthusiastic, these jobs taught me vital people skills, something which I feel is a necessity when working within the industry. Because of my previous work experiences I had the confidence to talk fluently on air at WHCR as well being confident enough to go out into the city and put together voxpops and interviews of people from Hull which would then be aired over the station, heard by thousands. Because of my experiences at WHCR I have the confidence to be able to approach people in public and get them talking, this greatly aids me when it comes to my current job in Promotions which is exactly what Kerr was talking about – the idea of expanding your skills to make you confident in your field.

Session 3 proved to be the most insightful as to what happens within the industry. The BBC and Zodiac Media talk was ran by Sean O’Brian, a graduate from Leeds Trinity who was fortunate enough to get a job within the BBC just three days after leaving University. O'Brian primarily talked about his roles within the industry as well as the pros and cons of life in the Media industry, providing a very personal and honest opinion.  O’Brian talked about the type of environment he worked in, as well as the types of people he would have to deal with, potential diva celebrities for example. I feel that this links back to the idea of needing people skills and patience to work within the industry, something all my previous experiences have gifted me with. He also provided great insight as to the kind of hours we would be working if we were fortunate to work within the industry and the lifestyle which comes with the job, often a lot of travel is involved, however I felt that the positive outweighed the negative, O’Brian has the opportunity to work in one of the most diverse and fast moving careers in the world, as well as meeting so many people from around the world, sharing experiences few other industries create.


I feel that Enterprise week was a very beneficial exercise when it comes to looking at previous placements and work experiences and how the lessons and ideas taught to us in the session could be compared with our personal experiences within the industry. I also think that it will provide useful in our upcoming placements and potential careers as we will be placed into a completely professional environment. Therefore its vital that I take the lessons taught to me by Jonathon Emery, Rachael Kerr and Sean O'Brian and make sure I make use of them when I’m on my upcoming placement, to ensure I get the most experience and knowledge out of it. I felt that all 3 of the talks greatly encouraged us to be forward in the workplace to make sure we put ourselves forward for any task, to have the greatest experience. I think this kind of information is vital because it allows me to be self-reflective on my own experiences at WHCR and other previous jobs as well as preparing me for my future placement. 

Friday, 22 November 2013

A career in TV - BBC and Zodiac Media

Enterprise Week
Session 3

Session 3 was ran by Sean O'Brian, a graduate from Leeds Trinity, who found a job within TV just 3 days after graduation. The session he ran was called 'A career in TV - BBC and Zodiac Media'.

I found this session interesting because working in Television is something im particuarly interested in. O'Brian talked about the work he has been contracted to do for various TV show such as Britains Got Talent, Snog Marry and Avoid and Big Brother.

Sean managed to get a job for the BBC through their careers page on the website and applying through there and was lucky enough to be taken on, a job that 650 applied for. After working at the BBC for awhile he switched over to working on Saturday night entertainment within the company, here he would pitch ideas for new shows aswell as brainstorm with writers to create new shows.
After the BBC Sean moved to Zodiac Media, a brand responsible for shows like the Inbetweeners and the Secret Millionaire, Sean continued to brainstorm ideas for shows for the company, similar to his work at the BBC.

Sean was very honest about his experiences within the industry, he talked about how it was working with celebrities and working within such a fascinating industry, aswell as this side he talked about the cons of working within the industry, the rejection that comes with the job, the potentially long hours that come with it, he also talked about how working with Celebrities can sometimes be a bad thing because of the 'Diva's' you can often end up working with.

Sean finished by saying how fortunate we are knowing that this is the path we want to take so early, as the perfect demographic for TV industry is 16-34 so being within the age range we know what the audiences want and can reflect that when working within the industry.

Thursday, 21 November 2013

A career in Journalism, Marketing Communications, PR, Creative Writing and Storytelling

Enterprise Week
Session 2

Session 2 was 'A career in Journalism, Marketing Communications, PR, Creative Writing and Storytelling' ran by Rachael Kerr.

Rachael Kerr is a freelance Journalist, she primarily works for 2 companies :
Story Harvesters - a programme which works with the elderly and disabled, were these people come to learn creative writing and try to get their stories written down, Rachael gave us an example of a woman who had come joined the programme and had, with help from Rachael had a book published filled with stories from the womans life.

As well as Story Harvesters, Rachael also worked with Welcome Words as a Copyrighter, something she had been doing for 5 years. Welcome Words is a company contracted to help companies advertise their business, a company for example Tesco could approach Welcome Words with an idea for an advert and Welcome Words will create an advertisement based upon the idea Tesco had approached them with. Kerr's main work with the company consisted of her creating flyers and leaflets for various companies.
Rachael described her job as a 'Portfolio Career', this meant that she did various works for different companies and could often pick and choose what she worked on, being able to do a little bit of something for one company then something else for another, giving her a wide range of job opportunites and experiences.

Rachael Kerr has had alot of jobs in the past, initially training as a teacher she decided it wasnt really what she was interesting in, she then began signing up for various courses to develop her skills in other areas, this is why Kerr has the resources to have a 'Portfolio Career' because of all the areas shes trained in and worked as.

Rachael ended the talk with a few lessons she'd learnt throughout her career.
She talked about the impact, we as people make on others, which reminded me of Jonathon Emerys lesson that to keep in touch with people you work with and keep professional, as the contacts could be beneficial later on.

She also talked about Nikes 'Just Do It', the reason shes had so many different jobs is because she wanted to try different things, she wasnt held down by previous training and ideas if she wanted to try something new, she would.

Monday, 18 November 2013

How to develop a Photography and Video Production Business.

Enterprise Week
Session 1

For my first session of Enterprise week I went to a seminar about creating your own business in Video Production and Photography.

The seminar was run by Jonathan Emery who started from scratch Vector Photography a business which was started because of Emery’s photographs which had been taken on his travels around the world. The images were recognised by a friend as great pieces of work which inspired him to start doing it professionally.  The company is essentially contracted to create adverts for companies or document an event though photography, the company can also be contracted to do Weddings, Time Lapses and various Corporate Events.

Below is a link to Emery’s site with the companies work on:
http://www.vector-photography.com/

Things learnt during the session:

Be Forward – Jonathan Emery told us the story of someone who came to his office asking for work, Emery got him in touch with people within the industry and he now works for a renowned business working within Media.

Get your name out there - Jonathan told us that around 80% of his business came from networking and friends of friends providing him with work, this is useful information as to get a foot in the door early on in your career could be greatly beneficial.

Sunday, 17 November 2013

Enterprise Week

This upcoming week is Enterprise week for my 3 options I decided to go to:

How to develop a Photography and Video Production Business

A career in Journalism, Marketing Communications, PR, Creative Writing and Storytelling

A career in TV - BBC and Zodiac Media

I will post 3 blog entries talking about each session when I attend them.

Sunday, 10 November 2013

Beginning to look at Essay Questions and Informational Sources

This week I have begun to look at my essay questions as well as gathering relevant informational sources for referencing within each of my assignments - I have decided to look for this information early so that when it comes to sitting down and writing the essays I will already have gathered the relevant information through early planning.

Tuesday, 5 November 2013

Script to Screen and Chris Cunningham

I recently purchased 'The Work of Director Chris Cunningham' on DVD.

http://www.imdb.com/title/tt0386123/?ref_=ttmd_md_nm

The reason I decided to purchase this was because I'm a huge fan of Aphex Twin videos which are all directed and created by Chris Cunningham, as well as the DVD having all the shorts on it, it also has commentary provided by Cunningham about techniques used within the shorts, providing an insight into what goes on when creating a short film - something I felt would be useful for my module 'Script to Screen'.